General Booty launches underwear line with Rock ‘Em Socks

General Booty launches underwear line with Rock ‘Em Socks

General Booty has one of the most unique names in all of college football, and he is using it to his full potential. Booty, the Oklahoma Sooners quarterback, has signed an NIL deal with Rock ‘Em Socks to promote his own underwear line.

Oklahoma QB General Booty has launched his own line of underwear as part of an NIL deal with Rock ’Em Socks. pic.twitter.com/ZppRYeJwYW

— Front Office Sports (@FOS) August 30, 2023

NIL deals have come into full effect once again. Booty has been one of the top names in NIL deals, as the backup Sooners QB has already released his own merchandise, including a t-shirt saying “I heart Booty.”

Now, Booty has grown his clothing arsenal even more, adding underwear to his closet.

Rock ‘Em senior vice president Steve Rollins released a statement regarding signing Booty to the Rock ‘Em team.

“Last year General came to our HQ and tried on some of the first pairs of boxers we ever made,” Rock ‘Em senior vice president Steve Rollins said via On3. “He gave us valuable feedback on the fit before he even started to design his own collection.”

Although the Allen, Texas, native, has yet to play a game-live snap with the Sooners in his college tenure, but that’s not stopping him from earning his money. Booty’s underwear line features two pairs of boxer briefs priced at $27.99 and two unique pairs of socks listed at $21.99.

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A post shared by GENERAL BOOTY (@generalbooty)

Booty and the Sooners will look to come back off an underwhelming season last year. The Sooners finished their regular season with a 6-6 record, finishing third to last in Big 12 conference play. Only in front of Iowa State and West Virginia.

Would you buy Booty’s new underwear line or any of his merchandise? Let us know in the comments below.

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