RIP Bally Sports, Insert FanDuel Sports Network

RIP Bally Sports, Insert FanDuel Sports Network

A lot of professional sports leagues have had the same dilemma for quite some time now. The bankruptcy of Bally Sports has created a mess with TV rights. MLB has dealt with this problem along with several other leagues like the NHL and NBA. Well… we finally have a resolution and it’s curtains for Bally Sports and the Diamond Sports Group. They are officially rebranding it as FanDuel Sports Network (which is a long and short way of saying the sportsbook has taken over).

Bally Sports will become FanDuel Sports Network on October 21!@FanDuel x https://t.co/RSAv8Lw6oP pic.twitter.com/FO0EgqI2tm

— FanDuel Sports Network (@FanDuelSN) October 18, 2024

VIA Awful Announcing:

“Collaborating with FanDuel provides a tremendous pathway for Diamond to elevate the fan experience and deepen the incremental value we provide for our team, league and distribution partners,” Diamond CEO David Preschlack said in a statement. “This partnership reinforces opportunities to further strengthen the close connection our RSNs have with local fans, including enhancing our DTC offering for a growing digital audience. In the meantime, having finalized agreements with the NBA, NHL and our key distributors, we remain focused on moving our business forward and driving value for our team partners and our stakeholders.”

Added FanDuel Sports president Mike Raffensperger: “Partnering with Diamond provides us an opportunity to put the FanDuel brand at the intersection of the nation’s largest group of regional sports networks. A large cohort of FanDuel customers are devoted RSN viewers and this agreement allows us to further cement the FanDuel brand with sports fans and provides a unique vehicle to reward our users.”

NFL Partners With Caesars Entertainment, DraftKings, And FanDuel

If you don’t know, now you know. The sportsbooks are taking over. There is too much money in gambling for it to not be the case. DraftKings will probably acquire something next. It’s all about the market share right now as those two will wage war over the next few years for the biggest piece of the gambling pie. It is what it is.

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