Coastal Carolina QB Grayson McCall Signs NIL Deal with NASCAR Racetrack

Coastal Carolina QB Grayson McCall Signs NIL Deal with Darlington Raceway

In the first ever deal of its kind, Coastal Carolina quarterback Grayson McCall has inked an NIL deal with Darlington Raceway, a NASCAR racetrack.

Coastal Carolina QB Grayson McCall has signed an NIL deal with Darlington Raceway.@McCall_Grayson's partnership is the first between a NASCAR racetrack and a college athlete 🏁 pic.twitter.com/tOLD6mqUfq

— Front Office Sports (@FOS) August 17, 2022

McCall will help promote the Shriner Children’s presents Darlington Labor Day Weekend on Sept. 3-4 in addition to the 2023 NASCAR slate at the raceway, according to a press release. The 21-year-old will be featured in Darlington’s digital platforms and marketing campaigns, while also driving (no pun intended) social media engagement on his personal accounts.

“Grayson McCall is one of the finest quarterbacks in college football, so we are proud to partner with him as the first NASCAR owned track NIL athlete,” Darlington Raceway President Kerry Tharp said. “Grayson has had a dynamic collegiate career setting NCAA and school records and has lived his entire life in the Carolinas. His playing style exemplifies toughness and competitiveness, and he is the ideal athlete to help promote Darlington’s Too Tough To Tame brand.”

McCall, a former two-star high school prospect, has become one of the best and most exciting quarterbacks in the country.

Now a two-time Sun Belt Conference Player of the Year, the Indian Trail, N.C. native has amassed a 20-2 career record as the quarterback for the Chanticleers, leading the team to its first Sun Belt championship, first bowl appearance and victory and first entry into the AP Poll, Coaches Poll and College Football Playoff rankings.

In 2021, McCall broke the FBS single-season record for pass efficiency with a 207.6 rating and posted a 73.0 percent completion percentage — good for second in the nation. McCall enters the 2022 season as the active leader in all of FBS in career passing efficiency (196.09).

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Darlington Raceway is just over an hour’s drive from Coastal Carolina’s campus, and McCall is excited to see how his new local partnership unfolds.

“I love this town and this area. Coastal Carolina kind of made me into who I am,” McCall said. “I love this school and I love the people here in the region and with Darlington being right down the road and a huge part of the sports culture, partnering with them just makes sense. It just helps fulfill a legacy I want to leave here. Plus, going a couple hundred miles an hour is kind of my thing too.”

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