THE MIGOS – CULTURE 3 REVIEW: GRAND FINALE???
Culture 3 was released on June 11th, 2021. With the release of other projects, including Polo G’s Hall of Fame, the two have been fighting for the number one spot on the Billboard 200. Because of this, the Migos also released a Deluxe to this project. Prior to this project, the Migos each individually released solo projects, followed by a hiatus. Will this project exceed the reputation of its predecessor? This is a review of the Migos Culture 3.
With this being the final album of the trilogy, I have not heard anything prior to listening to the full project. I am going into this project with no background knowledge other than this being the last of the Culture series. According to Hypebeast, this project was announced towards the end of 2019, but they pushed the project back due to the 2020 pandemic. This artwork was credited on Stole “Moab” Stojmenov’s Instagram. Compared to the other two, I think this artwork was very poorly made. It seems as if their goal was to emulate the artwork of The Miracle by Queen, but in my opinion, it doesn’t have the same impact.
WHAT I LISTEN FOR IN PROJECTS
When listening to music, I listen for the vibe, lyrics, and production of the song, and as a listener, I expect artists to get out of their comfort zones and experiment. I will be discussing lyrics, production, features, sales, and I will give this project a rating, but, as with all art reviews, my review of Culture 3 is based on personal opinion.
MIGOS: CULTURE 3 LYRICS
This project was equally as long as Culture 2 with the inclusion of the deluxe. Overall, nothing really stood out to me in terms of lyrics. After the whole trilogy, the themes of their topics never change. Most of their lyrics mention the luxury of high-end fashion and their diamonds/chains. There were many times in this project where I was questioning what exactly the Migos meant. I did applaud the Migos for reaching out of the box in that way, but I would think there would be some growth in their lyricism. Especially because there was has been a bit of time between the release of Culture 2 and Culture 3. There wasn’t much on this project that really stood out to me in terms of lyrical ability. This album didn’t really stand out in any way. The lyrical ability is just okay. I found it difficult to say anything good about their lyrics. Some of my favorite lyrics include:
*Presented by Genius and Lyric Find*
Avalanche with the blue stone (ice)
I am the shit, can’t find a fit, my neck is a fridge
The rings and wrists, I retro the kicks
Ain’t givin’ no kiss, I’m givin’ her d**k
You starin’ too long like you seen a ghost
So whip out your camera, take you a pic- Takeoff on Avalanche
Seen they was hatin’, no communication
No invitation, cut off circulation (No)
Blue or the red Bugatti, this the Matrix
Crosses all on my body, watch for Satan (Chromes)- Offset on Having Our Way
Demon in the Gladiator Jeep (Skrrt)
Low key movin’ in the streets (Low key)
Bulletproof trucks in the fleet (Rrraow)
Mafia ties too deep (Go)
I cut the inside of the Mercedes, I’m crazy (Go)
Don’t trap in one spot, we’ll switch the location (Switch)
Ordered it up and it came with some gravy (Brrr)- (Gravy?? What does this mean?)– Quavo on Roadrunner
MY FAVORITE SONGS
- “Have It Our Way”
LEAST FAVORITE SONGS
MIGOS: CULTURE 3 PRODUCTION
The Migos utilized production from the likes of DJ Durel, Quavo, Murda Beatz, Tay Keith, Buddah Bless, and many other creatives. I think the production was well crafted. I found it interesting, especially with the Temptations “Papa Was a Rolling Stone” sample on “Avalanche”. To be able to make a trap instrumental from such an iconic instrumental deserves its’ praise. The song “Vaccine” also reminded me similarly to “The Nutcracker.” The rest of the project featured mainly Trap oriented instruments, featuring strong 808’s, vintage horns, flutes, and strings. According to Who Sampled, this project only includes another sample from 50 Cent on the song “Need It” featuring NBA Youngboy. Other than the samples, I think the production was very versatile yet similar in genre and structure. There wasn’t a consistent instrument that was utilized throughout the project.
MIGOS: CULTURE 3 FEATURES
The features on this project were an interesting lineup. This includes Future, Justin Bieber, Cardi B, Polo G, Juice Wrld, Drake, NBA Youngboy, and Pop Smoke. I really enjoyed the features on this album. I think Drake was the best feature for this album. The only issue I have is placement. A good example is Polo G and Cardi B. Although I did like to see Polo G move away from the more traditional piano/ guitar sound on “Malibu,” I think the instrumental was not a good fit for him. Polo G is so versatile. I would have liked for him to utilize a different flow. Cardi B didn’t fit on the song “Type Shit.” While her verse, nor the production wasn’t poorly crafted, but I feel as if they clashed with each other. I said the opposite about the song “What You See,” featuring Justin Beiber. I think Bieber fit well on that song, but the Migos didn’t. Overall, it was an interesting collective of features. I think Juice Wrld, Pop Smoke, and NBA Youngboy were really fitting on their features. Each of those songs had a unique sound that was fitting for them.
SALES, RATINGS AND OVERALL REVIEW
According to Complex, this album sold around 126k in streams. Being neck and neck with Polo G’s Hall of Fame, this album sits at number 2 on the Billboard 200. Even after the deluxe, Polo G still takes the number one spot. After listening to Hall of Fame, I see why his project took the number one spot. This project couldn’t even compare to the likes of Hall of Fame. It wasn’t terrible, but it definitely was underwhelming in comparison to 2017’s Culture.
Nothing really stood out about this project. Figurately speaking, it wasn’t anything to write home about, but in the long run, this project is better than Culture 2. Nothing significant appeared on this project except “Avalanche”, “Having Our Way”, and “Straightenin.” I think this was a major downfall for Culture 3 when compared to its predecessor. While this project had very little filler, there wasn’t anything memorable. I think I would rather listen to this project than Culture 2 for that reason. I could listen to any portion of this project without thinking about how a specific track negatively affected the album. With production from some of the most prominent producers in the rap industry, the production was simultaneously structured and versatile. The features on this project were okay. There were an equal amount of great and awful features. To conclude, this was not worth the wait. I was highly underwhelmed, especially with the way Offset discussed this project. In his Billboard interview, he implies that their main goal was ” …Creating the best project we ever created.” Ultimately, the grand finale was a grand failure.
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